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Whirlpool Corporation

Whirlpool Corporation delivers energy efficient appliances with superior results

DENVER, CO—Never before has saving energy and preserving our nation’s natural resources been more important. Whirlpool Corporation, the maker of Whirlpool® and KitchenAid® brand appliances, joins Built Green® Colorado in the fight to preserve the earth’s resources.

For over 30 years Whirlpool has been at the forefront in developing resource efficient appliances. They led the industry in the crafting of all major appliance efficiency legislation, standards and the ENERGY STAR® program itself. ENERGY STAR qualified appliances allow homeowners to use energy more efficiently, save money on utility bills and reduce air pollution without sacrificing the features, versatility or design they expect from high-performing products. In fact, the corporation has taken their commitment one step further. Whirlpool has challenged itself to reduce global greenhouse gas emissions by 3% from 1998 levels, a goal that will be achieved not only by the production of ENERGY STAR appliances, but also by modifying manufacturing processes.

For its efforts, Whirlpool Corporation has received recognition with over 100 international, national and state awards since 1991. The Department of Energy and Environmental Protection Agency has awarded Whirlpool with the ENERGY STAR Partner of the Year award 5 times since 1999.

Imagine a world where more laundry gets done with less energy and better cleaner results: Conservation without compromise. The Whirlpool® Duet® washer combines high performance with outstanding efficiency, providing consumers with outstanding cleaning and unprecedented gentleness. While front-loading washers use less water and energy by design, the Duet® washer is truly ahead of its time, already exceeding government energy standards through 2007. A Normal cycle in the Duet® washer uses only 16 gallons of water vs. 44 gallons in a conventional washer, resulting in enough water savings to fill a 16'x20'x6' swimming pool every year. Because the Duet® washer uses so little water, less energy is needed to heat the water. In addition, higher spin speeds extract more water and save energy by reducing the drying time, resulting in 67% less energy used than a conventional washer. Similar savings are realized with the new KitchenAid Ensemble® washer, also a front-loading clothes washer. The Whirlpool Duet® and KitchenAid Ensemble® washers achieve these savings without sacrificing style or performance. In fact, the Duet® washer was the first appliance in North America to be certified by the Woolmark Company, the world's leading wool textile organization, to safely clean washable wool.

Imagine owning a refrigerator with annual energy consumption equal to a 75-watt light bulb. Whirlpool offers this product in the Conquest® side-by-side refrigerator, a significant achievement for an “always-on” appliance. The Whirlpool Conquest® refrigerator is ENERGY STAR qualified, exceeding minimum Federal standards for energy consumption by 15 %. The Whirlpool Conquest® offers a series of unique features, allowing consumers to save energy and money without sacrificing performance. For example, the Conquest® includes an exclusive In-Door-Ice® ice dispensing system that creates 19 percent more usable freezer space*, the UltraEase™ Plus water-filtration system and a stylish contoured door.

Imagine having a dishwasher that saves enough water in one year to give every person in Williamsburg, Virginia, a glass of water. Whirlpool's ENERGY STAR qualified high efficiency dishwashers use up to 50% less water than similar products that are 10 years old.

Whirlpool Corporation is able to offer these efficient products across all price ranges, providing something for every style of decor and budget while maintaining the exceptional performance our consumers expect. Nearly all Whirlpool and KitchenAid brand dishwashers and refrigerators are ENERGY STAR qualified, including built-in models and the professional-style KitchenAid Pro Line™ Series. Additionally, the company offers an increasing number of ENERGY STAR qualified clothes washers in both front-load and top-load models to make it easy for home design to include a full suite of efficient products.

“Finding ways to save energy and water is more important to consumers today than ever before. We are proud to partner with Built Green® Colorado in taking the necessary steps to deliver energy-efficient appliance solutions for new home shoppers in this state,” said Jeff Fettig, Whirlpool’s president and chief operating officer. “We have learned that there is a mindset with consumers that energy-efficient appliances often compromise on performance, and that is simply not the case with our products,” says Fettig.


Whirlpool Corporation is the world’s leading manufacturer and marketer of major home appliances and offers more energy star rated appliances than any other manufacturer. Headquartered in Benton Harbor, the company manufactures in 13 countries and markets under 11 major brand names in more than 170 countries. Additional information about the company can be found on the Internet at www.whirlpoolcorp.com.

* Compared to standard Whirlpool Gold® 25 cubic feet models.

2008 Built Green Colorado

Home Builders Association of Metro Denver, 9033 E. Easter Place, Suite 200, Centennial, CO 80112
(303) 778-1400 fax: (303) 733-9440  info@builtgreen.org

Last Updated: 02/05/2005