Built Green Colorado


 
Built Green
BUILT GREEN, MAYBE WE SHOULD HAVE CALLED IT BUILT BETTER

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Home Builder Benefits

Showcase HomeIn this time of high and rising energy costs, reduced consumer confidence, and public concern about growth issues, there is no better time for a builder to take advantage of the Built Green distinction in the market place. Consider the following:

  • In a few short years, Built Green Colorado has become the most successful program of its kind in the nation, with over 8,000 homes registered to date, more than 100 participating builders across the state, and over 45 industry sponsors.
  • Local and national surveys continue to show a rising level of consumer demand for "green" and energy efficiency homes, as well as a willingness to pay extra for these features.
  • Both Builder and Professional Builder magazines have recognized green building as one of the most important trends in residential construction today.
  • Colorado homebuyer awareness of the Built Green brand continues to grow as demonstrated by research conducted by The Genesis Group.
  • The local print and electronic media continues to find Built Green and green building in general one of the most well received, high consumer-interest topics to highlight about our industry.
  • Built Green is present in virtually every Parade of Homes across the state, as well as home tours, home shows, and other public and industry events, working to further inform the public and industry, and grow consumer demand.
  • Built Green conducts an on-going media relations campaign, purchases print and television advertising, and has a highly visible, informative website, all promoting the benefits of owning a home that meets Built Green standards.
  • Fannie Mae has developed mortgage products aligned with Built and supporting resource and energy efficient home purchases - mortgage products that are available only on homes that are register Built Green.
  • Over 350 Built Green homes have been independently inspected and tested, adding to a growing base of knowledge of building science and home performance while providing the Built Green brand strong credibility in the market place.
  • 2000 Built Green successfully moved from public to private funding. The Built Green Industry Leader members - Xcel Energy, Colorado Brick Council, James Hardie, Rheem, Trex, Whirlpool, Kurowski Development, McStain Enterprises, and US Home - committed nearly $1 million toward the administration and promotion of the program, further elevating home buyer awareness and demand, providing valuable technical support to builders, and building the Built Green brand.
  • A new companion program, Built Green Communities, will be launched in the near future, providing even more benefits to developers, builders, and communities, and creating even greater awareness and demand for Built Green homes.
  • Both the HBA of Metro Denver and Colorado Association of Home Builders unanimously adopted the following resolution in the fall of 2000: "By 2004 Built Green development in Colorado will dominate the market and provide significant environmental benefits."

We encourage you to join Built Green Colorado, and to register 100% of your homes with Built Green.

Enrolled Built Green builders enjoy the following benefits:

  • Use of the Built Green logo
  • Listing on the Built Green website with a link to builder's website (Built Green logo must be displayed on the builder's website with a corresponding link back)
  • Listing in Built Green literature at all events, displays, and functions in which Built Green participates
  • Use of Built Green brochures for your sales office (Initial supply is at no cost, a small charge for additional supplies.)
  • Built Green Certificates for presentation to the homebuyer
  • Opportunities to participate in various marketing and promotional events
  • Use of various Built Green marketing materials, ranging from high quality metal yard signs to crack and peel stickers (Purchase prices apply.)

2008 Built Green Colorado

Home Builders Association of Metro Denver, 9033 E. Easter Place, Suite 200, Centennial, CO 80112
(303) 778-1400 fax: (303) 733-9440  info@builtgreen.org

Last Updated: 04/10/2004